H. Moser & Cie has, under the Meylan family ownership since 2012, built one of the most distinctive contemporary identities in independent watchmaking — defined by the dial-led aesthetic (Funky Blue, Streamliner, Vantablack), in-house movement architecture, and the Streamliner family that has, since 2020, become the brand's most-watched reference line. Allocation through H. Moser retailers and authorised boutiques; secondary collector market for discontinued and limited dial editions.
A serious H. Moser is most often a Streamliner. The Streamliner Centre Seconds, launched 2020, established a new visual language for the brand — integrated bracelet, soft-cushion case, fumé dial, hand-finished movement — and the Streamliner Flyback Chronograph that followed in 2021 has become one of the most-watched chronographs in contemporary independent watchmaking. Beyond the Streamliner, the Endeavour line (the Funky Blue dial in particular), the Pioneer Centre Seconds, and the Heritage Tourbillon represent the breadth of the brand. H. Moser produces approximately 2,500 pieces per year — small enough that allocation matters; large enough that meaningful secondary-market activity exists.
Source an H. Moser & Cie watch — Streamliner, Endeavour, Pioneer, Heritage, or any current or discontinued reference — through Maison Montres's collector network. Allocation channels through H. Moser retailers and authorised boutiques; private collector market for discontinued and limited dial editions. Twelve-point authentication on every sourced piece. Two-tier review on Streamliner Tourbillon Vantablack and Endeavour Concept Funky Blue. No fee for the sourcing brief.
Streamliner family. The defining contemporary H. Moser. The Centre Seconds (the founding piece, launched 2020 — integrated bracelet, soft-cushion case, fumé dial), the Flyback Chronograph (2021 — one of the most-watched contemporary chronographs), the Tourbillon Vantablack (the dial in the world's blackest material), the Smoked Salmon dial-variant. Allocation is competitive; secondary-market demand has been strong since launch.
Endeavour line. The dressier H. Moser. Endeavour Centre Seconds Concept Funky Blue (the brand-defining dial), Endeavour Perpetual Calendar (with the leap-year indicator only on the dial when needed), Endeavour Tourbillon, Endeavour Small Seconds.
Pioneer Centre Seconds. The sport-watch H. Moser — robust 42mm case, integrated rubber strap, more accessible price point. A practical introduction to the brand.
Heritage Tourbillon and Heritage Centre Seconds. The historical-reference H. Moser — drawing on the original Heinrich Moser Schaffhausen watchmaking from 1828.
Limited and dial-variant editions. The Streamliner Smoked Salmon, the Endeavour Tourbillon dial-variants, the Pioneer Tourbillon, the various OnlyWatch contributions and limited series. These are the most-watched H. Moser references for serious collectors.
1. Brief. Open a sourcing brief specifying the reference (Streamliner Centre Seconds, Streamliner Flyback Chronograph, Endeavour Funky Blue, etc.), case material, dial colour and finish, edition where applicable, and budget range. For the Streamliner family, specify Centre Seconds, Flyback, or Tourbillon; for Endeavour, specify the dial variant.
2. Search. The H. Moser maison in Schaffhausen and the authorised retailer network are the relationship origin point for current production. The private collector network is the practical channel for discontinued, dial-variant, and limited references. Auction calendars (Phillips, Christie's) consulted where appropriate.
3. Authentication. Every H. Moser passes our twelve-point intake protocol in Geneva, signed by a named watchmaker. Two-tier authentication with an independent specialist is standard on the Streamliner Tourbillon Vantablack, the Endeavour Concept Funky Blue, and any reference where dial or case finishing has been altered.
4. Settlement. Inspection window on every transaction. Documentation transfers with the watch — original papers, presentation packaging, and the full Maison Montres dossier.
H. Moser's relaunch under the Meylan family in 2012 has been one of the most successful brand repositionings in modern watchmaking. The dial-led aesthetic established under the new ownership — the fumé dials, the Funky Blue, the Vantablack — created a visual identity that is distinctly H. Moser and recognisable on the wrist at distance. The Streamliner family launched 2020 has accelerated this; the integrated-bracelet sport watch with hand-finished movement and distinctive dial work occupies a position in the market that few other houses have attempted.
The brand's editorial voice — the marketing campaigns, the Swiss Mad Watch made of cheese, the Apple-style satire — has built a public profile that drives demand at a scale traditional independents typically cannot match. The result is a house that produces serious watchmaking with serious finishing, but at a production scale (approximately 2,500 pieces per year) that supports active secondary-market trading on the most desirable references. For collectors who want a contemporary independent with both technical credibility and visual distinctiveness, H. Moser sits in a strong position.
A H. Moser sourcing brief takes a few minutes to draft. Reference, configuration, condition expectations, budget. Once received, the search begins — and the first response typically arrives within four business days.
Each brand sourcing page covers references in current demand, the sourcing process, and brand-specific FAQs. The first conversation is the same regardless of the house.
Through Maison Montres's sourcing network. H. Moser allocation through retailers is competitive on the Streamliner family; for collectors without a retailer relationship, the secondary market is the practical channel. A sourcing brief specifying the reference (Streamliner Centre Seconds, Flyback Chronograph, or Tourbillon Vantablack), case material, dial colour, and budget range starts the search. Every sourced piece passes our twelve-point authentication, with two-tier review on the Tourbillon Vantablack.
The Streamliner family has demonstrated strong secondary-market demand since launch in 2020, with Centre Seconds and Flyback Chronograph references in particular trading at or above retail. The Endeavour Funky Blue references have built consistent collector demand. That said, H. Moser produces approximately 2,500 pieces per year — large enough that direct retail availability exists for some references, which limits the secondary-market premium for those specific pieces. The right question for a serious collector is whether H. Moser's position (contemporary independent with serious finishing and active secondary market) fits your collection priorities.
Maison Montres brokers H. Moser disposals on the seller's behalf. Twenty-four-hour confidential valuation, no fee. Brokerage to our private collector network — where Streamliner and Funky Blue references have consistent demand — or to the major auction houses where the gavel is the right channel. Funds settle within forty-eight hours of authentication on private brokerage.
Both are H. Moser lines but they target different positions. Streamliner is the contemporary integrated-bracelet sport watch — soft-cushion case, fumé dial, integrated bracelet, hand-finished movement. The reference contemporary H. Moser. Endeavour is the dressier, more classical line — round case, leather strap, focus on the dial work (the Funky Blue is the defining Endeavour). Most serious H. Moser collectors own at least one Streamliner and one Endeavour because the lines occupy different positions in a collection.
Every H. Moser passes our documented twelve-point intake protocol in Geneva — serial and reference verification, movement inspection (verifying the in-house calibre), dial verification (fumé dials, Funky Blue, Vantablack), case inspection, polish status, water-resistance testing, six-position timing log, papers verification, watchmaker sign-off. Two-tier authentication with an independent specialist is standard on the Streamliner Tourbillon Vantablack, the Endeavour Concept Funky Blue, and any limited dial edition.
Headquartered in Geneva at Place du Molard 5, with an additional office in Dubai (DIFC, Gate Avenue). All offices by appointment, Tuesday to Saturday. Reach the house at contact@maisonmontres.com or via WhatsApp.
Manufacturer and editorial sources behind the H. Moser analysis above. See our editorial standards.